I recently had the opportunity to talk to a group of individuals who are focused on selling to small and medium size businesses. I was trying to give them a snapshot of the profile of the small business owner and why we are very different than the large, complex customers they typically serve. While one […]
Selling to Small Business Read More »
Brace yourself! Sales management, sales trainers and motivational speakers are the number one carriers of Sales Call Reluctance. This was the finding of George Dudley and Shannon Goodson of Behavioral Sciences Research Press. This is not to say all sales managers, trainers, and motivational speakers carry sales call reluctance; however, the reason they do might
Guess Who Are The #1 Carriers of Sales Call Reluctance? You Won’t Believe It! Read More »
