Strategy

Assessment of the situation to devise a game plan for things to come to fruition.

BRAND

What is a BRAND? by Scott Deming

~~I was recently asked a common question during a Q&A. “What is a brand?” Believe it or not, I get asked this question all the time, simply because the word “brand” carries with it many different definitions. Depending on what one does for a living, what they’ve heard, what they’ve learned, or how they perceive […]

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the ceo magazine, business strategy

The Hidden Value in Your Company is the Key to Your Growth

Scott Edinger, Author, The Hidden Leader Every time I’ve worked with a senior team in the strategy formulation process, we’ve succeeded. Of course, I’ve never heard any group of executives say their strategy failed when it was created. It is in the implementation or execution that strategies falter, because most strategies rely on people in

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the ceo magazine, business management,

Solving the Strategy Delusion

Dr Marc Stigter & Sir Cary Cooper, Authors, Solving the Strategy Delusion: Mobilizing People and Realizing Distinctive Strategies Let’s not beat about the bush. Most strategic efforts aren’t being realised successfully. Most leaders aren’t consumed with organisational strategy but are instead overwhelmed with managing day-to-day operational challenges. Most strategies aren’t distinctive and created from the Outside-In

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Shame on Me For Not Remembering the Power of Offsite Meetings

Here I am the owner of a company that provides Travel and Meeting Management services and I have not taken my Executive Team offsite for our annual planning session in far too many years. That changed this past week when my team and I traveled to the El Conquistador Resort in Puerto Rico for our

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