Russ Klein, President of Burgerking On Making It Go Viral
https://www.youtube.com/watch?v=Ocqv8SYL45Q Summary In this insightful conversation, Russ C., a pioneering marketer known for creating the world’s first major viral marketing campaign—the Subservient Chicken for Burger King—shares his extensive experience and wisdom on viral marketing and digital brand engagement. Russ reflects on the evolution of digital marketing from early banner ads to interactive content and […]
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