What Do the Kool-Aid Man, the Avon Lady and Richard Branson Have in Common? Hint: They Are All Masters of Branding
Julie Cottineau, Founder & CEO, BrandTwist Whether you are a CEO of a Fortune 500 company or the founder of a start up with big plans, looking at branding best practices from successful brands such as Kool-Aid, Avon, Apple, and Virgin can yield some valuable lessons that can then be applied to your brand for big impact. […]