I recently had the opportunity to talk to a group of individuals who are focused on selling to small and medium size businesses. I was trying to give them a snapshot of the profile of the small business owner and why we are very different than the large, complex customers they typically serve. While one […]
Selling to Small Business Read More »
This past week we were very happy to bring three new clients onboard. It isalways great when you bring in new business but it is also time consuming to get to know each other. When you work with an existing client it is just a fact of life that you get into a pattern of
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Call me old fashioned but I was dumbfounded and, quite frankly, disgusted at a recent Kickstarter campaign. A man started a campaign to make a bowl of potato salad. His goal was $10 and his pitch was, “Basically I’m just making potato salad. I haven’t decided what kind yet.” Not particularly inspiring or noteworthy. But,
Expensive Potato Salad Read More »
It’s a fact. Today many people simply do not read. The reasons are many and varied. We spend so much time on computers that we need a break. We want to have a richer experience- to see and hear about things rather than just reading. And, it’s just more fun to see a video. Perhaps
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A few weeks ago I was in Washington DC where I attended the National Small Business Association Washington Presentation. The sessions were focused on small business and you can read about them and the White House briefing at www.nsba.biz . While in DC, I had a chance to do some sightseeing and visited several monuments.
It happens every year. I start out with good intentions of making sure I have time for mid-year planning but things just seem to move too quickly and before I know it the year has passed and I have to scramble. This year I made a conscious effort to do a mid-year business check-up and
This is National Small Business Week.The celebrations, seminars and promotion are in full swing. As a Board Member of the National Small Business Association (NSBA) and Chair of the Small Business Association of Michigan’s PAC, I know how important it is to support and promote small business. There has been a lot of hype this
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Diversity and Inclusion in corporate America may seem like buzz words, just a lot of hype. But, it is becoming more and more important to the fabric of many of the large companies for which I work. I have helped many of them create communications around their diversity efforts and in the process I have
Diversity: Hype or Helpful Read More »
It’s that time of year. Requests are pouring in to my company to sponsor golf outings, make charitable donations, buy gala tickets and attend award luncheons. I don’t know about other business owners but it seems like I could be at an event every day. I also notice that I keep running into the same
Do you hate it every time you get a new phone and have to learn how to operate it? Does the thought of Windows XP going away make you shake with fear? Are you continuing to make products that are no longer great sellers? Are you still employing someone that really does not perform? I
Are You Too Comfortable? Read More »
