Strategy

Assessment of the situation to devise a game plan for things to come to fruition.

the ceo magazine, pivoting,

The Power of the Pivot: How listening to prospects and clients can transform your company into an industry leader

Will Fleming, CEO, MotionPoint Corporation Recently, my company—a provider of technology solutions for business globalization—celebrated its 15th birthday. MotionPoint, with its culturally diverse team of more than 200 employees, is a pioneer in its field. But localizing websites, and later discovering ways to maximize the value and impact of those sites in ways that transcend […]

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George Burns

Why the Old Black Should Be the New Black: Are You Adding or Taking Away from Your Value?

You may remember George Burns. The cigar-gumming circular-bespectacled comedian. He was known for many things from his acting parts in Oh, God and The Sunshine Boys from his earlier vaudeville fame to the fact that he lived to be 100. You may not know that he was born Nathan Birnbaum. He was one of 12

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iClipArt-204613- Puzzled- Middle Manager With Quizzical Look

Why Smart Managers Make Stupid Decisions

Ever find yourself on a team or in an organization that’s struggling because of a leader’s poor decision? Citizens clamor about such crippling effects by their politicians routinely. You sit back and reflect on the leader personally and wonder why a savvy, experienced, and ordinarily capable person could make such a stupid decision or policy—one

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Go Out Strong

As I got up and started my morning, I told my plants and rocks what we had accomplished for humanity yesterday, and I asked them for guidance for today. Looking around I also realized that a white orchid that has been with me for two blooming cycles was doing its best to hold it together.

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Managing the Pressure of Change

Enough books have been written and enough information is available that, by now, most leaders and managers understand what they need to do to manage change in their organization. They understand the need to get buy-in, secure credible senior sponsors, persuade key influencers in the organization and communicate, communicate, communicate. Some of the more sophisticated

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Get Involved: The Hows and Whys of Cause-Related Marketing

One of the most exciting opportunities available in business today is partnering with nonprofits in cause-related marketing. Generally defined as a partnership where both the for-profit and the nonprofit partners have something to offer and each realizes a benefit, cause-related marketing contributes to the community, while also expanding your company’s network and audience. To succeed

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