Strategy

Assessment of the situation to devise a game plan for things to come to fruition.

A diverse group of people sitting in a circle during a therapy session in a sports hall.

Doing Well by Doing Good and Other Lessons Learned from 30 Years as CEO

For more than 30 years, Lynne Katzmann has led Juniper Communities, a public company and leader in seniors housing, by prioritizing doing well by doing good. Profits matter (she has investors, after all), but so does providing high-quality care and innovative services for her residents. Itโ€™s a โ€œwalking the talkโ€ mindset that attracts professionals with

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4 Tips For Steering Your Business Through Tough Times

Alyssa Rapp, Author Leadership & Life Hacks: Insights from a Mom, Wife, Entrepreneur & Executive.  Good times come with this certainty: They never last. For businesses, that means formidable challenges (a weak economy, new competition, a sea change in the marketplace) are always just around the corner, and unprepared business leaders face the potential for disaster.

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innovation

How to Avoid Innovation Theater

Dr. Kaihan Krippendorff, Author  Driving Innovation from Within: A Guide for Internal Entrepreneurs [Columbia Business School Publishing, October 22, 2019] Many people assume that implementing innovative ideas will automatically make a company more successful. But while being innovative may generate admiration, press coverage, and a top spot on various โ€œmost innovative companiesโ€ lists, it does not necessarily

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Using the right tools is crucial to laying the groundwork for your businessโ€™ future. Hereโ€™s what to look for.

Vadim Katcherovski, Founder and CEO of Easy Projects. Growth is paramount for any CEO. Yet scaling successfully and minimizing growing pains requires forward-thinking preparation and long-term planning – and tools that facilitate this. Unfortunately, many companies often use short-sighted solutions for immediate problems, without thinking of the bigger picture. In fact, poor project performance has led to

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A CEOโ€™s Amazing Transformation Story

I am professional speaker and after my speeches, people often share stories about their leaders: both the good and the bad. At a recent keynote, I was surprised at the number of positive stories people were telling me about thier CEO. They built a picture of a leader who had led an amazing turnaround in culture and performance.

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Jeff Bezos

The #1 Sign of Intelligence, According to Jeff Bezos

Jeff Bezos is the CEO of one of the worlds most successful companies โ€“ Amazon โ€“ who have grown at an astronomical rate, disrupting multiple industries along the way (did you know that Cloud Computing is one of Amazonโ€™s largest and most profitable divisions, making life tough for Tech industry giants like IBM and Microsoft?)

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8 Tips to Increase the ROI of Your Staff Meetings

The COO of my consulting firm years ago used to start staff meetings with 5-15 minutes of small talk. Although he intended to promote socializing, the adverse consequences were late-arrivers, difficulty in focusing on serious discussion at the start of the meeting, and low energy throughout the remainder of the meeting. But those meetings were

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Are Your Marketing Tactics Aligned with Your Marketing Strategies?

Gerri Knilans, President, Trade Press Services Marketing tactics and marketing strategies. These two phrases are used interchangeably, but are tactics the same as strategies? The simple answer is no. Hereโ€™s how to understand the differences between tactics and strategies and ensure day-to-day activities support the companyโ€™s growth initiatives. What is a strategy? A strategy is

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