business management

crown

A Tale of Two Titles

The owner of an insurance agency I know did an experiment. Sheila VanZile of Watermark Insurance printed business cards with two different titles: President and Queen. Over the course of time, she used both… and Queen won out. That title engaged people, helped start a conversation and gave them a glimpse of her fun personality.

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Managing the Pressure of Change

Enough books have been written and enough information is available that, by now, most leaders and managers understand what they need to do to manage change in their organization. They understand the need to get buy-in, secure credible senior sponsors, persuade key influencers in the organization and communicate, communicate, communicate. Some of the more sophisticated

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