Gina Barnett, Author, Play the Part: Master Body Signals to Connect and Communicate for Business Success Why is it some people seem to effortlessly persuade and move an audience, while others find it almost impossible? What defines the mystery of connection? That mystery has been a subject of fascination for me for most of my […]
In survey after survey, “communication” makes the top 3 list: why marriages end, why mergers don’t work, why management has difficulty leading employees through change, why employees leave an organization, why customers stop doing business with a firm. Or, on the positive side, great communication is why marriages work, mergers go smoothly, employees embrace change,
Is Communication an Asset or a Liability on Your Balance Sheet? Read More »
Brittany Walters-Bearden, Co-founder, At Large PR Whether you’re facing a media interview, writing your professional bio, or drafting a press release, messaging is important. By following a few simple steps, you can improve your messaging and, in the process, your image and sales. Before you start, think about who your core audience is. Don’t say “the media”.
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