business mission

the ceo magazine, innovation,

Why You Need an Innovation Intent

Soren Kaplan, Founder, InnovationPoint Most corporate visions and missions sound alarmingly alike: “Become the number one provider of blah, blah, blah.” These generic, broad-based goals might rev up sales teams, but they do little to spark ingenuity. Perhaps the worst thing a company can do is give “innovation marching orders” without any guideposts. That’s when the […]

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the ceo magazine, business strategy,

Essential Mid-Course Corrections

Often by mid-year New Year’s resolution and strategic targets have long been abandoned. To prevent this, adjustments to the strategy should happen continually and consistently, but there’s no better time to check your course than now. To determine if your well-laid plans have gone asunder, ask yourself these essential questions: 1.  To what extent is

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the ceo magazine, business mission,

Defining Your “Why”

Vista Bartholomew, President & CEO, VistaPix Media, LLC Several years ago, I realized a lifelong dream of mine by turning my passion for nostalgic photography and old family movies into a business.  Today, my company strives to create an experience for each of our clients that take them on an intense journey revisiting the cherished

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the ceo magazine, leadership

The Tunnel Vision Barometer

Rob-Jan de Jong, ANTICIPATE: The Art Of Leading By Looking Ahead “What I have learned is the power of a compelling vision,” Allan Mulally, the former CEO of Ford Motor Company, stated in an interview with Forbes in 2012. Mind you, he didn’t learn this from a textbook; he had put it into practice, witnessed

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